In court filings targeting online counterfeiters, Unified Brands ("the Anti-Counterfeiter") is working with Canon to stop the sales of counterfeit camera batteries and other accessories via online marketplaces like Amazon and eBay. Canon, a leading provider of consumer, business-to-business, and industrial digital imaging solutions worldwide, recognizes that sales of counterfeit goods are a huge and growing problem for businesses. As stores have migrated from physical locations to e-commerce sites—a move only accelerated by the pandemic—online sales of counterfeit goods has become a multi-trillion dollar problem for American businesses.
Unified Brands and Rowan TELS Change the Game for Counterfeiters
The two companies are changing the playing field for counterfeiters by announcing the world’s first free, real-time counterfeit marketplace report & deterrence solution.
Marketplace counterfeiting continues to increase exponentially as analysts estimate 25% of all marketplace listings are fake. Unauthorized products hurt legitimate sales and can create life threatening safety issues. Some estimate fake products damage the world economy by over $1 trillion dollars. Even with these significant dangers, legitimate Brands struggle to understand the size of their problem and once they do, they continue to spend significant time and money to stop counterfeiters which often changes nothing in the end. However, now there is a better option at a zero-cost for Brands that truly changes the game.
Unified Brands, an affiliate of Unified Patents, and Rowan TELS Corp. can provide the first real-time report for anyone to analyze a Brand’s risk among counterfeit products and services. This partnership is powered by Rowan’s advanced marketplace technology and available now HERE. You can quickly research how much money counterfeiters are making off your Brand and how much you might make by stopping them.
Brands can now deter marketplace counterfeiters without spending a dime or wasting any amount of time. Unified Brands' solution uses search technologies and legal tools to deter counterfeiters by going after counterfeiters’ money and giving it to the rightful owners - the Brand owner. Never lose money to counterfeiters again and end the constant cycle once and for all.
An explainer video can be found here: www.unifiedbrands.us
Together, these solutions will change the game for Brands. Never pay. Never sacrifice your revenue and your time to stop counterfeiting. Save employee time, decrease support issues, and most important - protect your Brand. True deterrence is now available from the Anti-Counterfeiter, Unified Brands, and even better, it’s always free.
Unified Brands and Roku Deter Foreign Online Counterfeiters
In new court filings targeting hundreds of bad actors, Unified Brands ("the Anti-Counterfeiter") is working with Roku®, one of the world's largest media streaming providers and most recognized brands, to stop the sales of counterfeit remotes via online marketplaces like Wish®, and others. Sales of counterfeit goods is a huge and growing problem for American businesses. As stores have migrated from physical locations to e-commerce sites—a move accelerated by the pandemic—online sales of counterfeit goods has become a multi-trillion dollar problem for American businesses.
It is estimated that more than 3% of all world commerce and up to 15-20% of all sales of small consumer goods are lost to online counterfeiting on e-commerce platforms, nearly all of it to foreign counterfeiters, resulting in fewer jobs, less revenue, and in some cases even major heath and safety issues for U.S. companies. It costs recognized brands billions and undermines consumer trust, and is a big enough problem that Congress has for years been debating legislation to address the scourge of online counterfeiting. Enforcement is difficult, as site take-downs result in a game of whack-a-mole, with new online storefronts forming every day and parties migrating regularly to newer harder-to-trace sales.
But there are ways to fight back. Unified Brands offers a proven solution that costs nothing to a premium brand owner and works to deter future counterfeiting, in short, by following the money. Instead of filing takedowns and chasing online storefronts reactively—which rarely leads to any sustained decrease in counterfeiting—Unified proactively works with brands and counsel to freeze counterfeiter's bank accounts and then shares in the brand’s proceeds, recovering nothing unless the brand does. This allows Unified to offer its services for no upfront fees. Combined with Unified’s proven deterrence effects, data shows regular enforcement can lead to a sustained decrease in online counterfeiting against the brand on ecommerce platforms.
As a leader in the streaming space and as a top seller of consumer electronics, Roku has seen counterfeiting, particularly of its remotes, which have led to confusion, quality, and support issues among its consumers.
In short, working with Unified Brands on regular enforcement activity ensures that counterfeiters now know selling fake remotes will lead to substantial monetary losses, not just losing a listing.
Public court filings can be found here
For more on Unified Brands, watch the clip below: